Author: mike

In recent years, much has been documented about the negative effect of social media on individuals. The poor reputation of this very modern pastime continues to grow and there is little sign that this will change. However, the effects of social media for business is a completely...

For more years than most of us can recall, press releases have been a stable tactic in the world of profile raising. A good news story telling of a company's success is seen by many business owners as what PR is all about, but whilst it...

In a world dominated by social media and 24-7 news, one might think that most businesses have a good grasp on Public Relations, but this is not always the case. With the clamour for attention to be cited as experts at an all-time high, it makes...

In recent weeks, Pret a Manger has had its fill of negative publicity - in fact, in terms of calamitous publicity, it’s as bad as it gets. The tragic tale of the death of 15-year-old Natasha Ednan-Laperouse, from an allergic reaction to food from one of...

What is the first stage in the buying cycle whether you’re selling wills or wellingtons, conveyor belts or conveyancing? It is a question too many in the law profession are unaware of and in a much-changed world, post-GDPR, it is a question where the answer is...

The recent news that a London couple has successfully won a legal bid to have a civil partnership instead of a marriage has certainly made the headlines. Affecting well over 3 million couples in the UK, Charles Keidan, who along with his partner Rebecca Steinfeld, won...

The long nights of a hard winter are now getting shorter and with every passing day approaches an event, which will have seismic consequences for law firms up and down the UK. The General Data Protection Regulation (GDPR), comes into force at the end of May...

In a changing world, it can be worth ruminating on how some solicitors look outside legal circles to get a better understanding of the thoughts of potential customers. As a business, which is on the outside looking in, working with law firms, but not being lawyers,...