Author: mike

Many of you will have heard the news that property search company Zoopla have decided to end their association with Premier league club West Bromwich Albion over an alleged racist gesture by one of their players. Whilst on the face of it this is a straightforward...

21 January, 2014

In recent months Google quietly announced pretty big changes to the way it does it searches, in a move which could have significant implications for the PR industry. It is a change ensuring that quality will now win the race to the top of Google rankings...

10 January, 2014

I suppose it depends on your business, but the last couple of days I’m just beginning to detect that thoughts of Santa are beginning to envelop the nation. It’s always about now that we are beginning to wind down. The first week of December, I think it’s...

11 December, 2013

If you’ve decided to outsource your public relations work I wonder how you went about it? Did you Google “PR agencies”? Perhaps you visited a couple of swish websites, looked up their credentials, then shortlisted a few based on first impressions? Then, taken in by groovy offices...

06 December, 2013

Before any of you post another comment on Facebook, Twitter, Linked In etc, I urge you to read this tale, which highlights just how dangerous not being totally switched on when you’re posting can be. It is a storm in which I’ve been placed in the...

08 November, 2013

There is a saying content is king when it comes to pushing out messages online. By that what’s meant is we are busy people so make every word count and grab em by the throat with what you have to say. Now I have to agree. That...

17 October, 2013

There are times when national newspapers get it wrong, but I must admit the past couple of days I have sat almost in open-mouthed astonishment as the Daily Mail drags its reputation through the mud. The old saying goes a stitch in time saves nine- in...

02 October, 2013

Like most of us I have a never ending to do list that just seems to get longer. I doubt you’re any different in this cash rich time poor society of ours. However, I feel compelled to tell you of a solution, which if you follow...

26 September, 2013

‘Adopt the pace of nature, her secret is patience,’ said one of the greatest philosophers of all time Ralph Waldo Emerson. We have also heard that patience is a virtue, but it is something in short supply in an age where material stuff has never been...

13 September, 2013