Reputation has been shown to be the major factor why customers use law firms, with price coming a poor second, according to a well-respected legal survey. The Legal Services Consumer Panel has said consumers are still relying “too heavily on reputation,” and are reluctant to shop...
Do you remember the days when getting your voice heard was so much more difficult? If you had a strong opinion you felt you needed to say, the answer was often a letter to the editor of the local paper. You composed the words carefully on your...
QualitySolicitors has admitted defeat in its plan to establish the network as the first ‘household name’ legal brand. This week’s pledge to offer a ‘boring’ package, as reported in the Law Society Gazette, that will allow member firms to decide how closely they wish to publicly...
Facebook, as it comes under mounting criticism, has promised to do more to tackle hoax stories in the wake of scrutiny following the US election result. Although it seems a bit after the horse has bolted, it’s high time this issue started being flagged up, because...
An oaf, a knucklehead, a pig, - you name it Donald Trump was called everything under the sun during, unquestionably the most poisonous presidential election ever fought. However, regardless of what most of the world may think of what’s happened in the US, there are huge...
How would you feel if we asked you to attend a football match between two teams you don’t want to see and worse than that you don’t even like the sport? To add to that, what if we made you do it every day and each...
It is sometimes not appreciated just how new social media really is, but occasionally we see a huge Public Relations own goal that makes us appreciate that it’s still very much in its infancy. In recent days, law firm Baker Small have found a place in...
As the EU referendum enters its final throes the Stay and Brexit campaigns are gearing themselves up for one last thrust ready to convert those whose minds are still not made up. Whilst as a PR agency we have watched with fascination the way both sides...
Like many saddened by Muhammad Ali’s death, we’ve watched a great deal on the TV and online in the past couple of days, as we all pay homage to the passing of a true giant of mankind. Pretty-much everyone of note has been wheeled out to...
What do you think when Public Relations is mentioned? Probably glamour and an element of mystery as PR gurus work their magic to make you better known, but on the negative side a lot of expense for something often lacking clarity of outcome. If that’s your view,...
